
The challenge
Where westarted.
Challenge
A data company had traffic but no way to see which content created pipeline, so budget went to guesswork.
Our approach
How the pixelsconnected.
Map the funnel
Audit of content, channels and the path from first visit to demo.
Build the engine
Landing pages, tracking and a reporting dashboard connected end to end.
Improve monthly
A monthly review cycle that moved budget to what worked.
Results
What changed.
2.4xQualified leads in six months
-30%Cost per qualified lead
1Dashboard the whole team uses
Deliverables
What wedelivered.
- Marketing strategy
- Landing pages and content hub
- Analytics and dashboard
- Monthly optimisation
Next case study
Atlas
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