Case study · Product + Web + Tech

Launchpad

A digital product, its experience and everything around it.

Rocket launching from a glowing laptop
SectorB2B SaaS
PixelsProduct + Web + Tech
TypeProduct + Web + Tech
TeamNeuPixels

The challenge

Where westarted.

Challenge

A founder-led SaaS start-up had a working prototype but no product site, no onboarding and an unclear story for first customers.

Our approach

How the pixelsconnected.

Shape the product

User journeys and a clickable prototype tested with ten target users.

Build it properly

A production web app on a modern stack, with a design system shared by design and code.

Tell the story

A marketing site and interactive product tour that went live with the first release.

Results

What changed.

8 wksFrom prototype to launch
2xDemo requests after the new site
0Rework between design and build

Deliverables

What wedelivered.

  • UX research and prototype
  • Web app MVP
  • Design system in code
  • Marketing site and product tour

Next case study

Spotlight

All work

Ready to build?

What are youbuilding?

Book a free 15 minute call. Start with what you know and we'll work out the rest together.

Set up a Discovery Call